Account takeovers (ATOs), in which criminals impersonate legitimate account owners in order to take control of an account, cause tremendous pain for businesses in all industries. This pain may be monetary, such as losses from stolen accounts, but may also include a number of related problems, like regulatory and legal issues, lost customers, and the inability to gain new consumers due to a lack of trust. Losses from ATOs and new account fraud are estimated at more than $10 billion annually in the United States alone.
Thanks to the unique perspectives we have via the Akamai Intelligent Edge Platform, we're able to observe massive amounts of web traffic and data that provide insights across the various industries Akamai serves. In the wake of Super Bowl LV, we're sharing some observations on gambling traffic and social media activity, two categories that are complementary to the game. We'll also look at how online viewing has increased over the past 10 years of live streaming the